Stephon Marbury’s Chamelo Launches With New York Knicks Team Edition Sunglasses
“I grew up dreaming about the Knicks. I wore that jersey on the floor at MSG. Now I’m a co-founder of the brand making officially licensed Knicks sunglasses — and they’re dropping while my old team is back in the postseason,” said Marbury, co-founder of Chamelo
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Chamelo and the NBA Launch Officially Licensed Music Shield Team Edition Sunglasses — New York Knicks Edition Available Now
Smart eyewear meets fan gear: team colors, lens-etched logos, instant tint-adjusting lenses, and built-in audio. Stephon Marbury — Knicks legend and Chamelo Co-Founder — leads the launch. Lakers, Celtics, and Spurs Editions drop in early May.
NEW YORK — April 29, 2026 — Chamelo, the smart eyewear brand behind Eclipse™ tint-adjusting and Prismatic™ color-changing lens technology, today announced an official licensing partnership with the National Basketball Association and the launch of the Music Shield Team Edition collection. The first release — the New York Knicks Edition — is available now at chamelo.com for $260, with editions for the Los Angeles Lakers, Boston Celtics, and San Antonio Spurs releasing in early May, and more teams following soon after.
Each pair is built in official team colors, with the team’s logo etched directly into the Eclipse™ lens — a detail that subtly appears and recedes as wearers cycle through the four tint levels. Underneath the team styling sits the same Music Shield platform: instant electronic tint-adjusting lenses (63%–17% VLT, switching in 0.1 seconds), open-ear Bluetooth 5.3 audio, 99.9% UVA/UVB protection, and IPX4 water resistance.
For Stephon Marbury — Chamelo Co-Founder and Chief Brand Officer, two-time NBA All-Star, and former Knick — the Knicks Edition is the kind of launch he didn’t see coming when he was a kid in Coney Island.
“This is a full-circle moment for me,” said Marbury. “I grew up dreaming about the Knicks. I wore that jersey on the floor at MSG. Now I’m a co-founder of the brand making officially licensed Knicks sunglasses — and they’re dropping while my old team is back in the postseason. You can’t script it any better than that.”
“Every fan knows the feeling,” he continued. “You’ve got the hat, the jersey, the sneakers. The glasses were the missing piece. Now you can finish the fit and you’re actually getting real tech for it — tint that adjusts to the light, audio built in, full UV protection. Make every day game day.”
What’s in the Music Shield Team Edition
Officially licensed by the NBA, each pair carries the official NBA mark and the team’s official logo and colors. The Eclipse™ tint-adjusting lenses cycle through four levels at the slide of a finger, from clear in shade to dark in full sun, with the team logo etched directly into the lens. Open-ear Bluetooth 5.3 audio delivers focused, directional sound for music, podcasts, and calls while keeping wearers aware of their surroundings. The frame is a 51-gram TR90 build with 6 hours of audio playback and 62 hours of tint battery life.
The New York Knicks Edition is built in royal blue and orange with Knicks Orange lenses and the official Knicks logo etched into the lens. Available now at chamelo.com — $260.
Release Schedule
Available now: New York Knicks Early May 2026: Los Angeles Lakers, Boston Celtics, San Antonio Spurs Late May 2026: Miami Heat, Chicago Bulls, Golden State Warriors, Phoenix Suns June 2026: Oklahoma City Thunder, Detroit Pistons, Denver Nuggets, Philadelphia 76ers, Minnesota Timberwolves, Cleveland Cavaliers, Houston Rockets, Toronto Raptors, Atlanta Hawks Additional team release dates to be announced.
What’s Next
The collaboration extends officially licensed NBA product into a new category — performance and lifestyle smart eyewear — sold through chamelo.com, NBA and official team stores, and Chamelo retail partners. Chamelo plans to expand the collection in the 2026–27 season with two new silhouettes built on Eclipse™ Tint-Adjustable lens technology, with new frame styles available in youth sizes.
“The Knicks Music Shield is just the beginning,” Marbury added. “We could not be more excited about our partnership with the NBA, and we have a lot more coming soon.”
About Chamelo Chamelo is a next-generation eyewear brand merging cutting-edge liquid-crystal technology with contemporary design. Known for instantly adjustable Eclipse™ smart-tint lenses and Prismatic™ color-changing technology, Chamelo creates eyewear that adapts to light, lifestyle, and personal expression with a single touch. Recognized as one of TIME’s Best Inventions and a two-time CES Innovation Award honoree, Chamelo is headquartered in New York and led by NBA legend Stephon Marbury as Co-Founder and Chief Brand Officer. Chamelo is now available in the U.S., Asia, Europe, and the Middle East. Be different. See different. Learn more at www.chamelo.com or follow @hellochamelo.