Ye Reportedly Pocketed Over $25M After Adidas Releases Yeezys
Ye Reportedly Pocketed Over $25M After Adidas Releases Yeezys
So much for Ye being canceled.
According to a report by Hypebeast, Ye, the artist formerly known as Kanye West has reportedly pocketed over $25 million based on first-day numbers. The media outlet stated that there were 682,300 pairs of YEEZYs available for sale. The total sum was reportedly $170.5 million. With a reported 15% royalty on the products sold, he may have taken home $25,586,250 USD. Those figures were attributed to an Instagram post.
It was previously reported that Adidas decided to release Yeezy products after initially severing ties with the controversial music producer last October. The sneaker company made the items available for purchase on its website. A portion of the sales from Yeezy’s will go toward fighting discrimination, hate, racism, and antisemitism.
The organizations that are expected to benefit from the sale of Yeezy’s include but are not limited to the Anti-Defamation League (ADL) and the Philonise & Keeta Floyd Institute for Social Change.
The current items that Adidas is selling are existing designs and designs that were supposed to previously go on sale in 2023 before the relationship ended. Although releases of existing inventory are presently under consideration, there has been no determination if they will go on sale.
Mint also reported that Adidas had ended its federal case against Ye. The court reversed a decision to freeze Ye’s account, which held $75 million, after initially deciding to keep Ye from the funds. The Chicago rapper should have access to those funds now.
After Ye and Adidas had a successful business relationship for more than 10 years, since 2013, Adidas cut ties with the controversial music producer after he made numerous antisemitic statements.
In 2022, after Ye appeared on the since-deleted Drink Champs podcast on Revolt, he dared the apparel company to act when he said, “I can say antisemitic things, and Adidas can’t drop me. Now what?”
They called his bluff shortly after those statements were seen and heard on the podcast.
Ye Reportedly Pocketed Over $25M After Adidas Releases Yeezys