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MC Lyte Premieres New “Make a Livin’” Music Video Across BET Jams, Vevo, and Times Square Billboard
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(Los Angeles, CA – October 4, 2024,) – Hip-Hop pioneer MC Lyte continues to push boundaries in music and culture with the highly anticipated video premiere of her latest single, Make a Livin’, on BET Jams, Vevo, and the iconic Times Square Billboard on Friday, October 4, 2024. The video premiered at 1 PM EST and again at 6 PM EST in New York Times Square (PARAMOUNT BUILDING), offering fans multiple opportunities to experience the powerful visual in high-profile spaces.
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From MC Lyte’s critically acclaimed 1 of 1 album, Make a Livin’ captures her enduring message of resilience, empowerment, and staying true to the grind. The song, a tribute to Hip Hop Heads, is delivered with MC Lyte’s signature style that resonates how she weighs real-life decisions and triumphs, inspiring her audience to sometimes examine their point of view. “Don’t kill time, breathe life in the moment, my word I can own it, hate I don’t condone it”, is proof enough she’s telling the story of how she navigates through adversities.
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“This video is more than just a visual piece,” says MC Lyte. “It’s a return to authentic Hip Hop. It reflects the perseverance and determination it takes to make it through this entertainment business, but more importantly, how I’ve gotten through life. I’m excited to share this message with my fans and the world.”
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Directed by a dynamic team of visual artists, lead by director James Earl, the Make a Livin’ video is a compelling narrative that combines striking imagery with a raw, urban aesthetic that mirrors the pulse of the streets. From the energy of New York City’s hustle to the intimate moments of personal reflection, the video weaves a rich narrative that deeply engages with the song’s themes.
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MC Lyte’s Make a Livin’ video is set to make waves across platforms. This is a significant moment for the iconic MC as she continues to cement her legacy as one of the most influential voices in hip-hop.
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Don’t miss this powerful new visual from one of hip-hop’s finest. Tune in and watch MC Lyte take over the screens with her unstoppable energy and persevering message.
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Earlier this summer, MC LYTE received an Honorary Doctorate of Philosophy in Humanitarianism for her contributions to the arts along with The Presidential Lifetime Achievement Award from Leaders Esteem Christian Bible University, President Joe Biden and Vice President Kamala Harris.
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CONNECT WITH MC LYTE:
Instagram: @MCLyte
X:@MCLyte
META: /OfficialMCLytefanpage
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ABOUT MC LYTE
MC LYTE – a legend in music and entertainment – is a pioneering artist and a formidable actress in television and film. Her most recent acting credits include ANGEL, whereby Lyte takes on the role of Detective Monroe, Viacom’s Hip Hop Family Christmas, B.E.T.’s Favorite Son’s Christmas, a series regular on last year’s New York Undercover pilot (a reboot of the original Dick Wolf series), and she has recurred on S.W.A.T. (C.B.S.), Power (Starz), and Queen of the South (U.S.A.). Lyte’s film roles include acclaimed Sundance Winner Patti Cakes, the Universal hit Girls Trip; Bad Hair, from Director Justin Simien; and the features Loved To Death, and Sylvie, with Tessa Thompson and Eva Longoria. She has taken on the show Creator & Executive Producer role alongside Lynn Richardson & Bentley Evans for AMC/ALLBLK TV’s sitcom, “Partners In Rhyme.” Recently, MC Lyte made her award winning directorial debut with a feature short film, Break Up In Love, that garnered several awards during the festival season. This past spring, MC Lyte joined the cast of ONE NIGHT STAY, a thriller set to film this spring in New Jersey. MC Lyte is the Executive Producer of the Netflix docuseries, Ladies First: A Story of Women in Hip-Hop.
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MC LYTE is an iconic trailblazing Rapper and D.J. Her groundbreaking music career spans 30 years. This Hip Hop LEGEND was the first female rapper ever to be nominated for a Grammy Award and has received honors and acknowledgments from organizations such as the B.E.T.’s I AM HIP HOP award, A.D.C.O.L.O.R., B.E.T.H.E.R., National Urban League, Black Music Collective, and more. She recently
received the Pioneers of Hip-Hop Honor from the Recording Industry Association of America (R.I.A.A.), BET HER Hip Hop Legend Award, the Living Legend Award from AARP, and the 2023 Congressional Black Caucus Foundation’s Culture Icon Phoenix Award presented by President Joe Biden and Vice President, Kamala Harris.
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Lyte is the first rap artist to perform at Carnegie Hall and the first female artist to earn a gold single. A true leader in the music industry, MC LYTE has also performed at the Kennedy Center Honors and the
White House for President Barack Obama. MC LYTE serves on the Kennedy Center’s Hip Hop Culture Council and, in partnership with the Center, produces an annual event, “I AM WOMAN,” to celebrate
women in Hip Hop.
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In addition to a busy on-screen career, MC Lyte has several television and film projects — both scripted and unscripted — in various stages of development. She serves as the C.E.O. of Sunni Gyrl, Inc., a full service entertainment management and production firm that provides Executive leadership and customized celebrity/artist support, development, and management strategies; brand development and management; wealth maintenance; community affairs and outreach; & production / creative services.
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Her voice work is also well known and admired, representing dozens of Fortune 500 companies and serving as the voice of the B.E.T. Awards, Emmys, Grammys, Comcast, N.F.L. Superbowl’s Halftime show, Dell, N.B.A., Coca Cola, and the N.A.A.C.P. Image Awards.
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As an author, motivational speaker, and philanthropist, MC LYTE has written books and speaks globally on many inspiring topics, from her vast knowledge of the entertainment and hip-hop industries to
entrepreneurialism and economic empowerment. Her nonprofit, “Hip Hop Sisters Foundation,” has presented over $1,000,000 in scholarships.
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| MC LYTE “1 of 1” (Available Now) |
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