My Unexpected Path: English Major to Entertainment Industry
Rebelle Management founder Tanisha Colon-Bibb on her unexpected path from English Major to the entertainment industry
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My Unexpected Path: English Major to Entertainment Industry
How do you go from being an English major at Spelman College to building an international talent management company?
In this interview, Rebelle Management founder Tanisha Colon-Bibb shares her inspiring journey from Harlem to South Africa, explaining how her love for writing evolved into a successful career in public relations, talent management, branding, and entertainment.
She discusses launching her own PR firm from scratch, working with artists, actors, tech companies, and entrepreneurs, and eventually expanding her business across New York and South Africa. Along the way, she reflects on managing high-profile personalities, overcoming burnout, and why relationships, communication, and storytelling remain at the heart of everything she does.
Whether you’re interested in entrepreneurship, entertainment, PR, branding, or building a global business, this conversation is packed with valuable insights.
Topics Covered:
Building a PR company from the ground up
Studying English at Spelman College
Transitioning from public relations to talent management
Moving from Harlem to South Africa
Growing an international management company
Working with musicians, actors, and digital creators
The importance of storytelling in business
Overcoming burnout as an entrepreneur
Building relationships in entertainment
Scaling a business across two continents
Timestamps
00:00 Introduction
00:08 Why writing led to a career in PR
00:35 Launching a PR company from scratch
00:52 Expanding into talent management
01:23 Growing up in Harlem and attending Spelman College
01:42 First visit to South Africa as a teenager
02:07 Love, relocation, and building a life abroad
03:15 The evolution of Rebelle Agency and Rebelle Management
04:04 Choosing clients and companies to represent
04:33 Working with musicians, tech companies & Black-owned brands
05:15 Entrepreneur burnout and changing direction
05:54 How managing Tracy G changed everything
06:36 From PR to building Rebel Management
07:02 Managing talent across New York and South Africa
Harlem, Spelman College, Rebel Management, Rebel Agency, public relations, PR agency, talent management, entertainment business, branding, entrepreneur interview, Black entrepreneurs, women in business, music industry, artist management, digital creators, entertainment marketing, South Africa, New York business, entrepreneur journey, storytelling, business growth, startup founder, entertainment careers, publicist, media strategy, creator economy, actor management, music marketing, entrepreneurship podcast, business interview
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My Unexpected Path: English Major to Entertainment Industry