The Industry Cosign Spotlight: Aliya Crawford

Title: Senior Vice President

Company: W&W Public Relations

Location: Bridgewater, NJ

An alumnus of Temple University’s prestigious School of Communications and Theater, Aliya Crawford began her foray into the entertainment world while still in college. As a Film & Media Arts student, she wrote, produced and directed her own films as well as worked on and appeared in other independent films. She also occupied her time as a producer and reporter for the Temple’s award winning public radio station, WRTI-FM, now Temple University Public Radio.

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After graduation, Aliya’s career path eventually led to the independent PR firm, W&W Public Relations. Founded by legendary publicist, Patti Webster, in 1991, W&W has established itself as one of the most effective and respected PR agencies in the business, with its expertise spanning across music, film & television, special events, non-profit and corporate communications. As a Senior Vice President at W&W, Aliya is considered to be a valued and trusted member of the team, who has helped execute successful publicity campaigns for world renowned clients including, Patti LaBelle, Alicia Keys, Ludacris, Rasheed Wallace, Bow Wow, Ciara, Kelly Rowland, Michelle Williams, Chris Paul, Steve Harvey Usher, Diageo, eOne Nashville, RCA Inspiration, the Estate of Otis Redding, the Neighborhood Awards, Micah’s Voice, Codeblack Entertainment and UrbanWorks Entertainment.

In addition, Aliya co-produced the feature length romantic comedy film, Computer Love (2010) and served as an associate producer for An All-Star Tribute to Patti LaBelle (2005), a star-studded musical salute to the living legend, which aired on UPN. In addition to several other film and television projects that she is working to develop, Aliya is the owner and principle designer of B. Love, a successful jewelry line.

Aliya feels that her past and current achievements are only the tip of the iceberg and plans to continue expanding her horizons in publicity, film, television, music and fashion. “I believe you can achieve anything if you set your mind to it and have faith, she says. The sky’s the limit.”