Category: Fashion/Footwear

Stephen Curry and Under Armour Launch The Curry Brand

Stephen Curry has long been dedicated to making basketball accessible on and off the court, and his latest endeavor—a legacy brand powered by Under Armour—will be no different. Curry Brand, launching December 1, features footwear, apparel, and accessories backed by Under Armour’s performance product innovations. But there’s more to the brand than product— a percentage… Continue reading Stephen Curry and Under Armour Launch The Curry Brand

Fashion Nova Launches The Fashion Nova X Megan Thee Stallion Collection

Fashion Nova, one of the world’s leading fashion & lifestyle brands, and critically-acclaimed, award-winning rapper and philanthropist, Megan Thee Stallion, announced the highly anticipated launch of the Fashion Nova X Megan Thee Stallion collection, a line of premium denim, luxe corset bodysuits and tops with matching pants, jaw-dropping dresses and plush outerwear. The capsule collection boasts… Continue reading Fashion Nova Launches The Fashion Nova X Megan Thee Stallion Collection

J. Alexander Martin: ‘You Must Think Outside the Box. You Must Follow Your Own Vision. You Must Create Your Future’

(Image: J. Alexander Martin)

J. Alexander Martin It’s been eight years since we last spoke to FUBU’S J. Alexander Martin. Instead of slowing down, the successful entrepreneur has continued to thrive and expand, and not only with the FUBU brand. His businesses are still growing, with more on the way. In an exclusive interview with The Industry Cosign, Martin expresses how… Continue reading J. Alexander Martin: ‘You Must Think Outside the Box. You Must Follow Your Own Vision. You Must Create Your Future’

U.S. Polo Assn. Welcomes Morehouse College to Collegiate Partnership Program

U.S. Polo Assn., the official brand of the United States Polo Association (USPA), will once again outfit competitive collegiate polo players through its nationwide Collegiate Partnership Program (CPP). This season, the sport-inspired global brand welcomes its first HBCU to the program, Morehouse College, as well as the University of Kentucky. Over forty teams annually participate… Continue reading U.S. Polo Assn. Welcomes Morehouse College to Collegiate Partnership Program

TommyxNFL launched by The National Football League With Tommy Hilfiger

TommyxNFL The National Football League announced today, they will launch TommyxNFL – a capsule collection in North America, licensed through the G-III Apparel Group and designed by Tommy Hilfiger, which is owned by PVH Corp. The collection will include men’s and women’s apparel and outerwear for all 32 NFL teams. “TOMMY HILFIGER is one of… Continue reading TommyxNFL launched by The National Football League With Tommy Hilfiger

PUMA Announces Partnership With June Ambrose

PUMA Announces June Ambrose Global sports company PUMA announces a new partnership with creative director and iconic image maker, June Ambrose. June will help PUMA redefine what it means to be stylish in sport; leaning on her 25+ years of creating culture defining moments, June will bring a fresh look to athletes and audiences’ attire.… Continue reading PUMA Announces Partnership With June Ambrose

LaMelo Ball Signs With Puma

Global sports company PUMA has signed a long-term partnership with the top 2020 NBA prospect LaMelo Ball, who will serve as a brand ambassador both on and off the court. “I am really excited to be joining the PUMA family,” said LaMelo Ball. “I believe the brand is the perfect partner for me because PUMA… Continue reading LaMelo Ball Signs With Puma

Kerby Jean-Raymond Named Reebok’s Vice President of Creative Direction

Reebok announced the appointment of Kerby Jean-Raymond to Vice President, Creative Direction. In this role, Jean-Raymond will provide creative leadership across all design disciplines for Reebok. He will work closely with Reebok’s Product, Global Marketing, and Development organizations to ensure his design strategy is consistently implemented across all brand touchpoints. Jean-Raymond will serve on the… Continue reading Kerby Jean-Raymond Named Reebok’s Vice President of Creative Direction

Sheila Coates Utilizes Her Marketing Skills to Create a Drinking Mask for Social Distancing Happy Hours

When you have two decades of experience working in artist development, branding, and imaging and have held positions at labels such as Sony/BMG, EMI/Capitol, Arista, MCA, among others, you should know how to market products and be successful at it. Marketing executive Sheila Coates knows this and has moved forward with her company, Be Your… Continue reading Sheila Coates Utilizes Her Marketing Skills to Create a Drinking Mask for Social Distancing Happy Hours

Reebok and Khalid Form The Great Khalid Foundation to Mentor Aspiring Artists

In tandem with the launch of the Classic Leather Legacy, Reebok announces the “Write Your Legacy” contest in partnership with The Great Khalid Foundation. The winner of the contest will have the opportunity to be mentored in singing and songwriting by Khalid and his team. “The voices of young people need to be heard and… Continue reading Reebok and Khalid Form The Great Khalid Foundation to Mentor Aspiring Artists

ZX 2K BOOST: WHERE CREATIVITY MEETS COMFORT

Since its original launch in 1984, adidas Originals’ ZX series has been at the cutting edge of running shoe design, combining a forward-thinking aesthetic with the very best tech to create contemporary responses to the needs of athletes. Now, adidas Originals continues that story, welding the distinctive language of the ZX series with two other… Continue reading ZX 2K BOOST: WHERE CREATIVITY MEETS COMFORT

Naughty by Nature Releases Collection with Champion Benefiting NJ Youth

Grammy-Award-winning Hip-hop trio Naughty by Nature unveils a new capsule collection with Champion. Proceeds will be donated to raise funds for the Cicely L. Tyson Community School of Performing and Fine Arts choir in their hometown of East Orange, New Jersey. The limited-edition fashion line includes fitted and oversized t-shirts, hoodies, and hats detailing the… Continue reading Naughty by Nature Releases Collection with Champion Benefiting NJ Youth

Kid Cudi and Virgil Abloh Release ‘Pulling Strings’ T-Shirt as Kid Cudi Returns With New Single, ‘Leader of the Delinquents’

To celebrate the release of Kid Cudi’s first solo track since December 2016, he has partnered with long time creative director, Off-White founder and Louis Vuitton Men’s Artistic Director Virgil Abloh, on an exclusive t-shirt available on shop.kidcudi.com now for a very limited time. The shirt which features a sketch from Abloh, references an iconic Kid Cudi moment that… Continue reading Kid Cudi and Virgil Abloh Release ‘Pulling Strings’ T-Shirt as Kid Cudi Returns With New Single, ‘Leader of the Delinquents’

Reebok Celebrates LGBTQ+ Community Pride with ‘All Types of Love’ Collection and ‘Proud Notes’ Campaign

In honor of the LGBTQ+ community and Pride Month this June, Reebok is proud to announce its all-new “All Types of Love” collection and “Proud Notes” campaign, highlighting activists and influencers in the LGTBQ+ community who are fighting for equality every day. The campaign provides a platform for authentic, passionate individuals to share their unique… Continue reading Reebok Celebrates LGBTQ+ Community Pride with ‘All Types of Love’ Collection and ‘Proud Notes’ Campaign

Nike SB Churns out Chunky Dunky Sneaker with Ben & Jerry’s

What do you get when you combine creative skate culture and the chunks and swirls of Ben & Jerry’s? A partnership made in heaven, resulting in a one-of-a-kind sneaker dubbed “The Chunky Dunky.” It’s all part of Nike SB’s Dunk Low Pro. Even to Ben & Jerry’s fans, that’s a mouthful. The undertaking was an… Continue reading Nike SB Churns out Chunky Dunky Sneaker with Ben & Jerry’s

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