A3C Announces The 2016 Pro-Audio Center with Bad Boy’s Hitmen Reunion And More

The A3C Festival & Conference is pleased to announce its audiophile dream, the Pro-Audio Center, taking place at SAE Institute’s Atlanta campus located at 215 Peachtree St. NE (downtown) from October 7^th to October 9^th in Atlanta, GA.

One of the highlights at the Pro-Audio Center includes Bad Boy’s Hitmen Reunion panel with multi-platinum-selling producers such as: Deric “D-Dot” Angelettie, Nasheim Myrick, and production team Sean C & LV.  The aforementioned panelists are responsible for undeniable Bad Boy hits that include, Biggie’s “Hypnotize,” The Lox, DMX, and Black Rob’s “24 Hours To Live,” and G. Dep’s “Keep It Gangsta.”  The Bad Boy Hitmen Reunion panel comes on the hills of the recently announced five-disc, 80-track Bad Boy Entertainment 20^th anniversary box set, out August 12^th.

“Producers, audio engineers and DJs help to create the sound and direction for artists and are some of the most under appreciated creatives in Hip-Hop.  The Pro-Audio center is an essential stop for all music makers in the genre,” states Mike Walbert, Executive Director of A3C.

Attendees of A3C’s Pro-Audio Center are able to network with some of Hip-Hop’s most influential music makers.  Last year’s speakers included: Just Blaze, The Alchemist, Metro Boomin, Bryan Michael Cox, Pete Rock, Zaytoven, R. City, Needlz, Sean Garrett, Bangladesh, Sonny Digital, and many more.

J. Hatch, A3C Pro-Audio Manager and Co-Founder of [iStandard] expounds, “A3C’s Pro-Audio is where the forefront of music creation and education meet face to face. It’s a space where like-minded individuals can network, learn and shake hands with their influences in a conducive atmosphere.”

The Pro-Audio Center offers intimate and interactive programming that includes: workshops, demos, panels, showcases, live interviews and mentor sessions.

*                    Bad Boy’s Hitmen Reunion – 20 Years of Hits presented by Collabmix with

Bad Boy’s legendary Hitmen have produced chart-topping records for Notorious B.I.G., Jay-Z, Nas, Diddy, LL Cool J, 50 Cent, Big Pun, Rakim, Busta Rhymes, DMX, Mariah Carey and dozens of other icons.

Collabmix is your way to organize joint production efforts with your friends or by joining public collaborations in the Collabmix community.  Collabmix helps you have more organized alliances with project management features for improving workflow. Your workspaces have dedicated space for your project files, project specific inboxes, assigned tasks and you can easily track the progress of each project just by viewing the progress bar for each one.  More info can be found here: http://www.collabmix.com.

Over the past 11 years, the [iStandard] producer showcase has been the premier platform to assist getting the aspiring producer to the next level in their career. Held in 35+ North American & 2 Canadian markets, [iStandard] coordinates over 75+ events for music creators and searches for the most talented individuals to present their skills in front of the music industry’s elite.

Producer Submissions are open until September 19th.  There is no fee to submit.  Producer may submit here: http://www.a3cfestival.com/producers.

It’s the 20-year anniversary of Outkast’s ATLiens.  We are going to travel back in time with the legendary Dungeon Family DJ/Producer, Mr. DJ, to talk about the creative process that brought this classic album to life.

*                    Playback Sessions

Artists and producers bring one song or beat on a USB and get feedback on the spot from some of hip-hop’s most accomplished producers, songwriters and A&Rs.

*                    Sample Flip Saturday with M16

Just bring your headphones & laptop — samples will be supplied.  Participants have two hours to flip the sample. The most creative flip wins a partner prize package, free lifetime membership to iStandard and three exclusive sound kits.

*                    Started From Scratch: DJ Documentary with DJ Jelly

An interactive discussion that illustrates just how long Atlanta’s now prominent Hip-Hop scene has been building and just where and when certain very important seeds were planted.  We will connect the dots to show the importance of DJs, talk jocks and turntablists alike have had on the rise of the Atlanta Hip-Hop scene.

 Held in Berlin, London, Los Angeles, Atlanta and Tokyo, Native Sessions is a series of regular events dedicated to bringing NI users, experts, and the wider music community together to explore the future of music making with KOMPLETE, TRAKTOR, and MASCHINE.

*                    Manage Me Please: A Producer’s Manager with Rico Brooks

Producers need managers too. Every producer wants to get their music to the masses, but most lack the right management that can provide them with the right opportunities. We will be discussing how and when to find a manager, what a manager should be able to provide, and what skills are required to be a successful producer.

*                    Place Your Records with Bryan-Michael Cox and Ray Daniels

Producers always ask “How can I get placements?'” The right placement can make a producer’s career. We will discuss the right approach and process to getting a great placement. Get insight from the manager and A&R’s side as well as the producers directly.

A3C is the preeminent hip-hop event in the US, commonly referred to as, “hip-hop’s family reunion.”  The independently produced A3C Festival & Conference has grown organically from a regional showcase to an internationally recognized and nationally acclaimed cultural experience. A3C strives to empower, engage and energize the community that shape and define hip-hop culture. The A3C Festival will continue to provide the best platform for artist discovery, while celebrating Hip-Hop’s trailblazers, influencers and milestones. Live performances from over 1,000 of Hip-Hop’s most iconic, talented and promising artists take place across 75+ shows in the Old 4th Ward and East Atlanta Village. The 2016 A3C Conference will examine the intersection of Music, Technology and Culture.  The A3C Conference is an unparalleled opportunity to connect and learn from Hip-Hop influencers, artists, organizations, and industry experts.  The Conference Center and Pro-Audio Center will remain at the Loudermilk Center and SAE Institute of Atlanta, respectively.

Over the past eleven years, the [iStandard] producer showcase has been the premier platform to assist the aspiring producer to get to the next level in their career. Held in more than thirty-five North American and two Canadian markets, [iStandard] coordinates over seventy-five events for music creators and searches for the most talented individuals to present their skills in front of the music industry’s elite. 24 of the finest producers from across the globe will showcase their tracks in front of a panel of career changers and potential mentors. [iStandard] alumni have placed records with Eminem, Kanye West, Drake & many more. The winner with the highest score will receive a prize package consisting of gear from IK Multimedia, iZotope, Propellerhead, Ableton, iStandardProducers.com, Monster Energy & more.

Website: http://www.a3cfestival.com

Schedule: http://www.a3cfestival.com/schedule (in progress)

Lineup: http://www.a3cfestival.com/lineup (in progress)