Kobe Bryant May Have Been Leaving Nike to Start a Signature “Mamba” Sneaker Brand

Kobe Bryant May Have Been Leaving Nike to Start a Signature “Mamba” Sneaker Brand NBA legend Los Angeles Lakers’ Kobe Bryant, who lost his life earlier this year in a tragic helicopter accident, was reportedly ready to leave the confines of sneaker giant, Nike to start his own Mamba Brand. According to a venture capitalist,… Continue reading Kobe Bryant May Have Been Leaving Nike to Start a Signature “Mamba” Sneaker Brand

Master P and Baron Davis Are Looking to Purchase Reebok From adidas For $2.4 Billion

Master P and Baron Davis Are Looking to Purchase Reebok From adidas For $2.4 Billion Sneaker company, adidas, is reportedly ready to unload Reebok and a successful rapper/entrepreneur and former NBA player may be in line to acquire the athletic brand. According to ESPN’s NBA reporter, Eric Woodyard, the fabled Reebok may soon be in… Continue reading Master P and Baron Davis Are Looking to Purchase Reebok From adidas For $2.4 Billion

Kenyon Martin Launches New Podcast with BasketballNews.com

Kenyon Martin Launches New Podcast with BasketballNews.com BasketballNews.com announced the addition of a new weekly podcast hosted by former NBA All-Star Kenyon Martin to the Basketball News Podcast Network. Martin’s podcast, “Neat and Unfiltered,” will feature analysis on a wide range of topics as well as conversations with high-profile guests including athletes, musicians and entertainers… Continue reading Kenyon Martin Launches New Podcast with BasketballNews.com

Snoop Dogg Launches New Boxing League ‘The Fight Club’

The Fight Club isn’t only a movie anymore! Calvin Broadus Jr., who goes by the name of Snoop Dogg, has announced that he is taking part in launching a new boxing league. The boxing league, “The Fight Club” was announced by Snoop and his partner, Proxima after the success of the Tyson vs. Jones event… Continue reading Snoop Dogg Launches New Boxing League ‘The Fight Club’

Stephen Curry and Under Armour Launch The Curry Brand

Stephen Curry has long been dedicated to making basketball accessible on and off the court, and his latest endeavor—a legacy brand powered by Under Armour—will be no different. Curry Brand, launching December 1, features footwear, apparel, and accessories backed by Under Armour’s performance product innovations. But there’s more to the brand than product— a percentage… Continue reading Stephen Curry and Under Armour Launch The Curry Brand

Los Angeles Clippers’ Kawhi Leonard Joins X2 Performance Energy Drink

Kawhi Leonard Joins X2 X2 PERFORMANCE® announced today that two-time NBA champion and four-time All-Star Kawhi Leonard will join the board of directors to bring the natural energy drink and pre-workout supplement to consumers. X2’s entire product line is launching exclusively in retail at CVS Pharmacy. X2 PERFORMANCE products are designed to enhance endurance and… Continue reading Los Angeles Clippers’ Kawhi Leonard Joins X2 Performance Energy Drink

NFL Hall of Famer Willie Lanier Launches Initiative to Build Football Fields at HBCUs

Willie Lanier, NFL Hall of Famer and former Kansas City Chiefs great is announcing an initiative to install state-of-the-art playing surfaces at nearly three-dozen Historically Black College Universities (HBCUs) football stadiums. Partnering with FieldTurf, one of the world’s largest manufacturers and installers of artificial playing surfaces for athletic teams, the initiative is called the Honey… Continue reading NFL Hall of Famer Willie Lanier Launches Initiative to Build Football Fields at HBCUs

Major League Soccer Announces Steps to Combat Racism and Increase Black Representation

Major League Soccer today unveiled a series of initiatives to combat racism, advocate for social justice and increase representation in the sport. The new programs, which include the formation of a Diversity Committee consisting of members of the MLS Board of Governors, MLS Commissioner Don Garber, representatives of the Black Players For Change (BPC), and other… Continue reading Major League Soccer Announces Steps to Combat Racism and Increase Black Representation

TommyxNFL launched by The National Football League With Tommy Hilfiger

TommyxNFL The National Football League announced today, they will launch TommyxNFL – a capsule collection in North America, licensed through the G-III Apparel Group and designed by Tommy Hilfiger, which is owned by PVH Corp. The collection will include men’s and women’s apparel and outerwear for all 32 NFL teams. “TOMMY HILFIGER is one of… Continue reading TommyxNFL launched by The National Football League With Tommy Hilfiger

LaMelo Ball Signs With Puma

Global sports company PUMA has signed a long-term partnership with the top 2020 NBA prospect LaMelo Ball, who will serve as a brand ambassador both on and off the court. “I am really excited to be joining the PUMA family,” said LaMelo Ball. “I believe the brand is the perfect partner for me because PUMA… Continue reading LaMelo Ball Signs With Puma

Vince Carter Wins 2019-20 NBA Sportsmanship Award

NBA players have selected Vince Carter as the recipient of the 2019-20 NBA Sportsmanship Award, the NBA announced today. Carter, who spent the 2019-20 season with the Atlanta Hawks, announced his retirement from the NBA in June after playing a league-record 22 seasons.  He receives the Joe Dumars Trophy as the winner of the NBA… Continue reading Vince Carter Wins 2019-20 NBA Sportsmanship Award

Dearica Hamby WNBA Sixth Woman Of The Year 2020

Las Vegas Aces forward Dearica Hamby has been named the 2020 WNBA Sixth Woman of the Year, the WNBA announced. Hamby has been selected as the league’s top reserve for the second season in a row. She is the third player to win the award in back-to-back seasons, joining Allie Quigley (2014 and 2015) and… Continue reading Dearica Hamby WNBA Sixth Woman Of The Year 2020

ESPN Signs Vince Carter to Multi-Year Deal

ESPN Signs Vince Carter ESPN announced it has signed eight-time NBA All Star and Olympic gold medalist Vince Carter to a multi-year contract. The 2000 NBA Slam Dunk contest champion will serve as an NBA and college basketball analyst, appearing on pillar ESPN studio shows including NBA Countdown, The Jump, Get Up, First Take and… Continue reading ESPN Signs Vince Carter to Multi-Year Deal

NFL Network and NFL RedZone Now on YouTube TV

One week before the start of the 2020 season, NFL Media and YouTube TV announced a new carriage agreement to bring the two NFL-based channels to YouTube TV subscribers. NFL Network is available on YouTube TV’s base package as of Thursday. NFL RedZone is also available now, as part of YouTube TV’s new add-on package,… Continue reading NFL Network and NFL RedZone Now on YouTube TV

New York Post Announces Multi-Platform Partnership With Jalen Rose

The New York Post announced a new multi-platform partnership with Jalen Rose, media personality, New York Times best-selling author, philanthropist, NBA icon, and founder of the Jalen Rose Leadership Academy. The multi-platform content program, The Renaissance Man, will launch this fall and feature a weekly column, as well as a weekly video and podcast series… Continue reading New York Post Announces Multi-Platform Partnership With Jalen Rose

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